KGMID SEO

Author 06 of 8

Luke Bastin

Information Retrieval strategist

Who is Luke Bastin?

Luke Bastin is an Information Retrieval strategist specialising in enterprise SEO, semantic architecture, entity modelling and multi-location search.

Luke Bastin treats search as an engineering discipline centred on Information Retrieval, helping organisations structure, govern and represent information so it can be accurately understood and retrieved by search engines, large language models and internal knowledge systems.

Luke Bastin has worked for more than a decade on entity-oriented search and semantic architecture, and works extensively with franchise organisations, multi-location businesses and enterprise brands, building entity inventories, structured data frameworks and governance processes designed to become more valuable as retrieval systems improve.

What did Luke Bastin contribute to KGMID SEO: Claim Your Entity Before Google Defines It for You?

Luke Bastin writes Chapter 20, placing the KGMID in the history of information retrieval, from RDF and the semantic web through to entity-aware measurement.

Read about the chapter KGMIDs: The Identifier Behind Modern Information Retrieval.

What does Luke Bastin specialise in?

Luke Bastin specialises in Information Retrieval, Enterprise SEO, Entity modelling, Semantic architecture.